Rural Economic & Agriculture Development Agency (READA) is a non-political, non-religious organization which focuses its efforts on rural community development and livelihood improvement with international and local cooperation partners such as Concern Worldwide/Cambodia, Lotus Relief Charitable Trust, ADDA, AGRISUD International, APO, WFP, DAI, and AIDFI. READA was established in 2004 and registered with the Ministry of Interior in January 25, 2005 Number 090 sCN. It was formed from Cambodian volunteers and a technical assistance group comprised of former AGRISUD International employees.

Vision

To change the rural community people from a situation of poverty, towards advanced socio-economic autonomy with professional skills that lead them to have their own sustainable livelihood activities with a high awareness of social and health conditions.

Mission

To build and strengthen the rural community’s capacity in order to reach the sustainable way for contributing in:

• Poverty reduction
• Imported agricultural products reduction
• Chemical reduction and natural resources caring
• Equity and Equality Development
• Family and SME income generation improvement
• Improve of rural product value chains

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